Design from the Inside Out
At Condit, before we put pencil to paper, our creative team takes the time to hear your challenges and goals for your custom designed exhibit or structure, and your vision of where you want to take your brand. We work with you to understand the best way to translate your look, feel, and message into multiple dimensions.
Your brand guideline, design proposal and discovery meeting drive the beginning of every project. This foundation will help address the categories of a great design: aesthetic, functional and experiential.
Every exhibit or structure we design can be efficiently built wherever your marketing event takes place. We make sure at the very beginning that all ideas are practical for implementation and unique to your specific brand.
Traffic and aesthetic flow throughout your marketing environment are key factors of exhibiting success. We create “bubble charts” to determine best traffic flow and image boards to make sure we’re on the right track aesthetically.
Next we work in rough sketch form, getting feedback from you to see if we’re moving in the right direction. We like to begin with sketching your exhibit design so that we can make fast edits and juice our creativity before the lengthy process of rendering.
Next we use 3D Max modeling program to render your exhibit design. We continue tweaking the design – tightening up the details, adding color, and often combining elements from previous concepts.
We present the final design renderings, add the finished graphics, pick the materials, and engineer, fabricate and deliver the custom designed exhibit or structure.